Portfolio | Communications by KL

Website Article

Portal Home Page Feature Article As a complement to the email announcement on a significant technology upgrade (see enterprise email sample on portfolio page), Karen arranged for this posting on her client’s Portal home page, accessible to 16,000 employees. The posting, appearing as a rotating banner for one week, reemphasized important messages introduced in the company email. –CLICK ON IMAGE TO OPEN ARTICLE–...

Newsletter

Technology Trends Newsletter Targeted to upper management, this internal newsletter highlights emerging technology tools and initiatives within the company. Karen researched and wrote all articles and worked in collaboration with a designer to select the graphics and complete the layout. –CLICK ON IMAGE TO OPEN NEWSLETTER–

Internal Posters

Employee Awareness Campaign Posters These posters represent facets of larger, more comprehensive communication campaigns, with unique goals and audiences. Karen designed each poster and executed all corresponding communications, which often included executive-level emails, website postings, and presentations. –CLICK ON IMAGE TO OPEN POSTERS–

FAQs

Frequently Asked Questions Document A companion piece to training materials, this frequently asked questions (FAQ) document helped familiarize 16,000 employees with a new, cloud-based technology. Quickly getting up to speed on the new technology, Karen determined likely common questions, worked with subject matter experts to formulate responses, and published this FAQ to coincide with a company-wide announcement. –CLICK ON IMAGE TO OPEN...

Email Newsletter

Office 365 Email Newsletter The electronic newsletter pictured here was created as a quick read for selected stakeholders to get headline news about a multi-faceted, large-scale technology deployment, and in turn, share with their teams as appropriate. Karen managed the content, wrote all articles, and oversaw distribution. –CLICK ON IMAGE TO OPEN NEWSLETTER–

Internal Presentation

Project Overview Presentation Intended to capture the who, what, where, when, and why of a new cybersecurity initiative, this presentation is clear, concise, and includes a call to action. Karen conceptualized and created this piece to decipher key messages for management and other targeted audiences. –CLICK ON IMAGE TO OPEN PRESENTATION–

Internal Mailer

Internal Direct Mail Piece The awareness piece pictured here was printed and distributed to a targeted audience via internal company mail. Karen worked closely with the company’s subject matter experts to align this mailer with a broader company awareness campaign. –CLICK ON IMAGE TO OPEN MAILER–

Brochure

Recruitment and Overview Brochure For a client seeking to enhance recruitment and provide potential members with a general overview of the organization and its benefits, Karen created this tri-fold brochure. Basic information was flanked with quotes from a variety of members and photography from recent meetings, creating an effective and appealing piece. –CLICK ON IMAGE TO OPEN BROCHURE–

Enterprise Email

Company-wide Email Message With a technology upgrade that encompassed a multitude of enhancements, Karen identified the top three new features for easier audience consumption. She crafted this enterprise-wide email to summarize precisely the most visible and most useful benefits on day one of launch. This communication was delivered to the in-boxes of 16,000 employees. –CLICK ON IMAGE TO OPEN...